Web Development

innovation on your terms

Image of Penguins looking out

Innovation is about the application of creativeness when faced with a problem or task. Your web site represents so many aspects of your business - your professionalism, integrity, availibility, brand styling, market position, reputation... so do you deserve something that is not innovative?

We provide the following services (read below for further information):

eCommerce / Shopping Cart

With our expertise in Open Source software, you can get you a feature-rich shopping cart with payment service provider integration for an extremely advantageous price. Full catalogue management, customer retention and product promotion capabilities are, of course, included. For more information, contact us.

Data sharing

If you intend to share data with suppliers, customers, partners or any stakeholder in your business, let us help. We can provide a solution which will filter down your raw data into a dataset suitable for the intended recipient. Secure access to data and logging of access assist in managing your audit trail. Get in touch for an informal discussion.

Knowledgebase / Knowledge Management

In the information economy, knowledge is everything. How you manage a vast set of inter-connected records, articles, images, market intelligence, customer opinion and even simple hearsay, can fundamentally determine your commercial competitiveness. Advantages such as speed to market, improved PR and integrated delivery and support are all served by good knowledge management within any company. Get in touch.

Sales, Marketing and/or CRMSs, extranets

Winning new sales is hard, and to do so at the expense of your current clients makes building a successful business even harder. We are able to provide solutions focusing on client retention, cross promotion and account management which can be fully internal, or shared across intranet and internet - an extranet. Contact us to see how we can improve your use of valuable time.

Search Engine Optimisation

Search Engine Optimisation, or "SEO", is a set of principles which are applied to a web site, in order to make it the most relevant site for a particular context. The context may be anything, depening on who you want to appeal to. Kick-start better sales with SEO - contact us today!

Email newsletters

Your "keep in touch" campaign is dependent on being able to communicate your message effectively, succinctly and frequently. An efficient and effective way to do this is by using email newsletters. It adds a personal touch to your service and is vastly more cost-effective than traditional mail. Get in touch with One Cool for advice on newsletter creation.

Content Management System

Content Management has been with us for some time. If you need a solution which allows for one or more staff to create, edit and maintain content across your web site, a CMS is key to making the process efficient and saving you time wastage. You can easily manage all your digital assets in one place, making the controlled release of information a doddle. A CMS will let you get on top of your web marketing and integration with email newsletters means tracking clicks is also possible.

Flash creatives, slideshows, banner ads, video

With the advent of creative options at our disposal, producing rich media content for your site, or for advertising, is no longer a confusing process. When the time comes to spread your marketing beyond your own web site, banner or rich media advertising can provide that much needed "leg up". Even adding fluid animations on your own site assists positive brand perception.

Web2.0, RSS feeds, mash-ups, etc.

Web2.0 is essentially a marketing phrase, representing a set of technologies that have been developed to enable cross-website interaction and propagation of content. Taking this further, you are able to offer syndicated content to partners, thus driving more traffic to your own site. You can harness the power of any site that supports Web2.0 for your own benefit, by using its digital assets on your site. Contact us to discuss this exciting technology today!

We challenge ourselves to constantly innovate, in order to provide you with the best solution. If you require a solution which is not listed above, please get in touch. More than likely, we have already gained experience and can help. Contact us today!